A recent study by BigCommerce.com revealed that 51 percent of Americans prefer online shopping, with e-commerce growing by 23 percent every year. The research predicts this trend will pick up pace as brands increasingly embrace omnichannel and voice platforms to simplify customers’ digital shopping experiences. As e-commerce escalates, so will last-mile logistics, defined as the final step in the delivery process from a distribution center or brick-and-mortar store to the shipment’s destination, be it a smaller regional store, office building, or even a customer’s residence. This article looks at how this trend impacts the trucking industry and investigates technologies companies can leverage to deliver cargo in urban areas. The article showcases Ronnie Wendt’s ability to understand the trucking and logistics arena and impart information to an audience in understandable terms.
The e-commerce explosion has presented both opportunities and challenges to retailers, as well as regional fleets, LTL and truckload carriers. One headache is getting products into areas that were never designed for Class 8 rigs. Once carriers successfully navigate narrow streets fraught with obstacles such as mailboxes, low power lines, trees and people, drivers then must move products off trailers, many of which have been spec’d to deliver shipments directly to docks rather than unloaded on city streets or in residential driveways.
Fleets increasingly see aluminum as an attractive material as they move toward light-weighting to increase fuel economy and gain in freight efficiency. A liftgate with aluminum platforms, structural components, and columns can weigh one-third less than its steel counterparts.