A profile is a feature story that usually focuses on a person and what’s important or interesting about that person, but it can also spotlight a business or venue. It is a great way to tell your story in an interesting and compelling way. Plus, as a bonus, many editors are interested in profiles for their magazine and web pages. Below are excerpts from a recent venue profile.

Excerpt 1

Its sophistication reigns supreme and is found in everything from its gorgeous black lacquer doors to breathtaking art to its overall sexy vibe.

Hotel Goodwin’s accommodation options, which range in price from $179 to $300 a night, provide a unique experience that combines modern luxury with vintage class. Every room treats guests to turntables and record collections, one-of-a-kind art pieces and state-of-the-art rainforest showers.

Excerpt 2

Hotel Goodwin is poised to become the destination for events, weddings and meetings with its rooftop banquet space offering lofty views of downtown Beloit. The Grand Room is located on the fourth floor, which is technically the roof. Developers sectioned off part of the roof to create the space. Guests enter from the hotel to a room encased in glass on three sides. Only two sides are permanent, however. The third glass side opens to a spectacular terrace area offering a breathtaking view of the city and the river below.

Excerpt 3

Hotel Goodwin’s in-house restaurant, Velvet Buffalo Café, can dish up flavors to suit every fancy, including stone-fired pizzas, shared pizzas and salads. The restaurant also offers a special banquet-style menu for those hosting events at the location.

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